These are strange times; the advent of global communication has revolutionized our lives. Perhaps the pace of technology is too fast for us to cope up with. With better communications, I know what is happening around the world except my own neighbourhood Sometimes, I feel there is so much news around me that I don’t get time to interpret it. I watch hundreds of contradicting processed versions that fail to give the precise and accurate details. Media, the third pillar of democracy has grown up into a spoiled brat. In spite of presenting unbiased news, it edits, adds a motive and bereaves people of the innate sentiments.
The media sponsored and processed opinions have created a war-like situation in the country. Its dubious usage has crafted factions. People unknowingly associate with these cohorts. The personal differences between the celebrities are touted as ‘the Khan-war.’ The news channels exhibit them on the prime-time slot and discuss the issue with sincerity alongwith its panel of experts. The desired outcome is to brand people as their fans and then compete who has a better fan following? Similar branding can be seen in nearly every sphere. The other most innovative and authentic method is to go amongst the people and ask them their opinion impromptu. This reaction is then dubbed as public opinion. Scientifically, in a country of 1.2 billion, can anyone speculate opinion of how many individuals would be deemed as the general opinion of the masses.
Besides the marginal issues; this practice has sneaked into the mainstream politics. Where people are influenced by the news and desperately express their allegiance to the respective parties. They construct their opinions on the half-baked news. Sadly, moving away from contemplation, they are reducing themselves to placards that say yes or no but have no original individual opinion. The media presents us with so many options that we only have to choose than think. Gradually, people are becoming aggressive in their mannerism and abusive in their language. The social media is trashed with such offensive messages, posts and emails. People are loosing their sensitivity; in spite of introspection, they aggressively defend the side they bear allegiance to and search scapegoats to vent their anger. They are following and defending people blindfolded.
People are being turned into the consumer that consume everything without assessing its suitability. We need to understand every email, post or message need not to be forwarded only to verify your activity. One needs to study a lot and understand more than that to frame an opinion. Don’t develop opinion grounded on a crap piece of news. Please learn to judge and extricate appreciation from allegiance. We can responsibly be unbiased.
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